Trusted insight to help you achieve your goals.

Is an online membership right for your business? Probably not.

By Clare / October 7, 2021
Posted in

When considering adding a new offer to your business, the decision of what container to use (course, low priced offer, membership etc.) can be a large decision. Memberships can seem like a very attractive offer for your business but they are not the right decision for most people, especially people who are still newer to…

READ MORE >>

Mapping Your Customer Journey

By Clare / March 5, 2020
Posted in

One of the most important things you can do before embarking on a digital marketing strategy is mapping out your customer journey. When working with a goal-focused designer and marketing strategist, they are going to want to know how your business works and how your customers go from hearing about you to buying from you.…

READ MORE >>

Digital Marketing Strategy: Defined and Explained

By Clare / February 6, 2020
Posted in

If you have an online presence for your business, or your business exists entirely online, a digital marketing strategy is a necessity. However, oftentimes when people hear this, they hear the word marketing and get a little scared. How would you even define digital marketing strategy, nevermind implement it? I get it, marketing seems confusing…

READ MORE >>